March 06, 2024
- The company has been recognised in the report drawn up by the consultancy firm Interbrand, which highlights the 30 most valuable brands in Spain.
- The presentation gala was held on 29 February at the Museo Nacional del Prado, and was attended by Juan José Guajardo-Fajardo and Inmaculada Moreno, from Logista.
Logista, one of Europe’s largest logistics operators, has been recognised for the value of its brand in the ‘Best Spanish Brands 2023’ report by the brand consultancy Interbrand. This recognition is the fruit of the company’s work in branding and brand positioning, reflecting its commitment to communication excellence and the construction of its corporate identity.
The ‘Best Spanish Brands’ report, produced every two years by Interbrand, highlights the 30 most valuable brands in the country, bearing in mind factors such as the strength of the brand and its ability to convey the company’s values. Since its first edition in 2007, this study has become a leading analysis of the value of the most important brands in terms of their impact and presence in the market.
The presentation gala took place on 29 February at the Museo Nacional del Prado, in an event that brought together the main business leaders and representatives of the communication sector in Spain.
Juan José Guajardo-Fajardo, HR, Marketing&Comms Manager at Logista said: “It is a source of pride to receive this recognition after the company’s effort and dedication in developing our corporate identity. Being recognised as one of the 30 most valuable brands in Spain strengthens our desire to consolidate our solid position in the market”.
About Logista - www.logista.com
Logista is one of the largest logistics operators in Europe and specialises in distribution to local channels. It regularly serves almost 200,000 points of sale in Spain, France, Italy, Portugal, the Netherlands and Poland and offers the best and fastest market access to a wide range of convenience products, pharmaceuticals, electronic top-up, books, publications, tobacco and lotteries, among others It is also notable for being the largest transport network in Spain, which is also certified in food safety.
Logista has a team of highly qualified professionals made up of more than 7,450 direct employees and a large number of collaborators such as Nacex franchisees, Logista Parcel delegates, drivers, etc. Employees and collaborators all work focused on serving their customers in the most efficient way and adapted to their needs.
Commitment to sustainability
Logista has maintained its leadership position in CDP, which recognises global leaders in the fight against climate change, for eight consecutive years. Logista is the only European logistics company to have been listed in this category over this period. CDP has also recognised Logista’s work as a driver of sustainable change throughout its value chain and has listed it in the Supplier Engagement Leader category.
Furthermore, Logista’s firm commitment to sustainability was recognised in October 2024 by Sustainalytics, one of the world’s foremost evaluators of Corporate Social Responsibility and Corporate Governance. After assessing the Company’s ESG criteria, it has awarded it an ESG risk rating of 14.4 points, thus classifying it as being at Low Risk of experiencing material financial exposure to ESG factors and certifying it as Industry TOP RATED 2024 - which assesses high performance in its sector beyond the Sustainalytics comprehensive coverage universe - earning it one of the top 50 ratings in the transport industry.
Another consequence of its firm commitment to Corporate Social Responsibility is that Logista has once again been placed among the leaders in the sector by being recognised in 2023 with an MSCI rating of AA, on a scale of AAA-CCC.
Logista is also listed on the FTSE4Good IBEX index, which comprises companies that exhibit strong environmental, social and corporate governance practices, and on the Ibex Gender Equality index. It was also included in the Ibex 35 in 2022.